{"id":8854,"date":"2018-10-20T16:46:34","date_gmt":"2018-10-20T16:46:34","guid":{"rendered":"https:\/\/webknjizara.hr\/?product=the-human-centered-brand-nela-dunato"},"modified":"2024-01-30T15:48:25","modified_gmt":"2024-01-30T14:48:25","slug":"the-human-centered-brand-nela-dunato","status":"publish","type":"product","link":"https:\/\/webknjizara.hr\/en\/proizvod\/the-human-centered-brand-nela-dunato\/","title":{"rendered":"THE HUMAN CENTERED BRAND, Nela Dunato"},"content":{"rendered":"<p style=\"text-align: justify;\"><strong>Sa\u017eetak:<\/strong><\/p>\n<p>Promovirajte svoj biznis jasno, autenti\u010dno i s lako\u0107om.<\/p>\n<p>The Human Centered Brand je priru\u010dnik o brendiranju za male tvrtke, obrte, udruge i nezavisne kreativce koji vam poma\u017ee da izgradite iskrene i trajne odnose sa svojim klijentima i publikom. Ne \u010dekajte da vam drugi ka\u017eu \u0161to trebate raditi \u2013 kreirajte sami svoju brend strategiju.<\/p>\n<p>Metode opisane u ovoj knjizi omogu\u0107avaju vam da se prirodno izra\u017eavate u komunikaciji s klijentima i stvorite izvanredan, jedinstven i odr\u017eiv brend. Knjiga je prikladna za pisce, prevoditelje, marketin\u0161ke konzultante, odvjetnike, ilustratore, dizajnere, programere, psihoterapeute, lije\u010dnike, vlasnike kreativnih agencija, slikare, glazbenike, knjigovo\u0111e, frizere, masere i sve ostale male poduzetnike koji pru\u017eaju usluge svojim klijentima.<\/p>\n<p>Bilo da ste potpuni po\u010detnik ili imate mnogo iskustva s marketingom i dizajnom, ova \u0107e vam knjiga pru\u017eiti nove spoznaje o vlastitom brendu i inspirirati vas na mno\u0161tvo ideja koje \u0107ete mo\u0107i odmah upotrijebiti u svom poslu.<\/p>\n<p style=\"text-align: justify;\"><strong>Bilje\u0161ka o autorici:<\/strong><\/p>\n<p>Nela Dunato je umjetnica, dizajnerica i spisateljica iz Rijeke. Dizajnom se profesionalno bavi od 2005. godine te radi s malim tvrtkama na unaprije\u0111enju njihovih vizualnih identiteta i klijentskog iskustva. Ideje i metode predstavljene u njenoj prvoj knjizi &#8220;The Human Centered Brand&#8221; bazirane su na njenom iskustvu rada s klijentima te interesu za psihologiju, simboliku i osobni razvoj.<\/p>\n<p style=\"text-align: justify;\">Tako\u0111er podu\u010dava grafi\u010dki dizajn pri Otvorenom u\u010dili\u0161tu Algebra, vodi radionice kreativnih i poslovnih vje\u0161tina te predaje na konferencijama. Pi\u0161e \u010dlanke o umjetnosti, dizajnu, marketingu, poduzetni\u0161tvu i kreativnosti, a njen popularni blog Tutor.blog potaknuo je i educirao cijelu generaciju mladih hrvatskih web dizajnera. Dobitnica je nagrade Sfera i nagrade Europskog dru\u0161tva za znanstvenu fantastiku za najbolju ilustraciju.<\/p>\n<p style=\"text-align: justify;\"><strong>Klju\u010dne rije\u010di:<\/strong> brend strategija, branding, marketing, dizajn, promocija, promid\u017eba, vizualni identitet, poslovna komunikacija, dru\u0161tvene mre\u017ee, digitalni marketing, web stranice, osobni brend, komunikacija s klijentima, knjiga standarda<\/p>\n<p><strong>Link:<\/strong>\u00a0<a href=\"https:\/\/humancenteredbrand.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">https:\/\/humancenteredbrand.com\/<\/a><\/p>\n<p><strong>Naslov:<\/strong> The Human Centered Brand<br \/>\n<strong>Autorica:<\/strong> Nela Dunato<br \/>\n<strong>Broj stranica:<\/strong> 328<br \/>\n<strong>Nakladnik:<\/strong> Nela Dunato Art &amp; Design, obrt za kreativne usluge, vl. Nela Dunato<br \/>\n<strong>Godina izdanja:<\/strong> 2018.<br \/>\n<strong>ISBN:<\/strong> 978-953-48171-1-7<br \/>\n<strong>Tisak:<\/strong> digitalni tisak knjiga &#8211; print na zahtjev<\/p>\n<hr \/>\n<p style=\"text-align: justify;\"><strong>Kako naru\u010diti knjigu?\u00a0<\/strong>Proces online kupovine jednako funkcionira za sve kupce, s jedinom razlikom u tome \u0161to \u0161to kupci iz inozemstva za podru\u010dje dostave moraju odabrati &#8220;Europa&#8221; ili &#8220;Ostale zemlje svijeta&#8221;, a za vrstu pla\u0107anja WSPay (kreditna kartica) ili Virmanom (bankovni transfer).<\/p>\n<p style=\"text-align: justify;\">Molimo kliknite ovdje za\u00a0<a href=\"hr\/kako-kupovati\">detaljni vodi\u010d kroz proces narud\u017ebe<\/a>\u00a0ili nas\u00a0<a href=\"hr\/kontakt\">kontaktirajte<\/a>\u00a0za vi\u0161e informacija.<\/p>\n<p style=\"text-align: justify;\">\n","protected":false},"excerpt":{"rendered":"<p>Sa\u017eetak: Promovirajte svoj biznis jasno, autenti\u010dno i s lako\u0107om. The Human Centered Brand je priru\u010dnik o brendiranju za male tvrtke, obrte, udruge i nezavisne kreativce koji vam poma\u017ee da izgradite iskrene i trajne odnose sa svojim klijentima i publikom. Ne \u010dekajte da vam drugi ka\u017eu \u0161to trebate raditi \u2013 kreirajte sami svoju brend strategiju. Metode [&hellip;]<\/p>\n","protected":false},"featured_media":8855,"comment_status":"open","ping_status":"closed","template":"","meta":{"_acf_changed":false},"product_brand":[],"product_cat":[1517],"product_tag":[],"class_list":{"0":"post-8854","1":"product","2":"type-product","3":"status-publish","4":"has-post-thumbnail","6":"product_cat-strucna-literatura","7":"pa_autor-nela-dunato","8":"pa_nakladnik-nela-dunato-art-design-obrt-za-kreativne-usluge-vl-nela-dunato","10":"first","11":"instock","12":"shipping-taxable","13":"purchasable","14":"product-type-simple"},"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>THE HUMAN CENTERED BRAND, Nela Dunato - Web-knji\u017eara<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/webknjizara.hr\/proizvod\/the-human-centered-brand-nela-dunato\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"THE HUMAN CENTERED BRAND, Nela Dunato - Web-knji\u017eara\" \/>\n<meta property=\"og:description\" content=\"Sa\u017eetak: Promovirajte svoj biznis jasno, autenti\u010dno i s lako\u0107om. 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